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Philanthropy Solutions, LLC. Produces Multi-Media Presentations in Support of Nonprofit Development and Fundraising.
Videos, CDs and DVDs as well as websites.
Sight and sound together are powerful and motivating.


Why is it critical that nonprofits make multi-media communication part of their fundraising infrastructure?

"Philanthropy Solutions successfully captured our story in a way that it could be presented to diverse audiences.Philanthropy Solutions engaged our board members, staff and clients in a professional manner that resulted in an A-1 product. The dialogue that PS used to capture our story was creative and encouraged us to talk about the heart of our mission. PS’ passion for helping to create marketing opportunities for organizations is evident in their business demeanor and finished product.. "

Cheryl P. Johnson
Chief Executive Officer
Coalition On Temporary Shelter
Detroit, MI

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ARTICLE: "Grabbing Your Donors' Attention for your Cause "

This article discusses the various ways to use a multi-media approach to getting the word out about your nonprofit's work. Using a video, CD or DVD to communicate your case for support can be more compelling and motivating for this new generation of donors that your printed flyer and fundraising letter.

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Are you familiar with the Chronicle of Philanthropy?
If not, we recommend you take a look. It's a great aid to the entire fundraising profession.
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#1
How long would you say the average U.S. donor has been giving to charity?
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#2
What percentage of dnors would you say can remember the first time they made a charitable gift?
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In today's world the "baby boomers" are the donor generation.  But the boomers are a very different generation from their parents, not least because they were raised with the "boob tube" – television. The boomers are used to having everything presented to them with movement, pictures, sight, sound. – multi-media, audio-visual.   This is the generation that invented computer gaming and made the most of the Internet.  They like to see action, "up close and personal."

To grab your donors' attention and keep it, your nonprofit will need to consider going to the trouble and expense of presenting your case for support in a multi-media fashion.

Sight, sound, movement are expected.  It's not just a "frill" any more.  It's not just for the big educational and health institutions to give to their wealthiest donors. The donors you're trying to reach today expect that any message worth their time and attention is going to have powerfully motivating and compelling images; the ability to see inside the charity's mission accomplishment, and be addressed personally by its leadership, and receive a personal invitation to give.

That means that the investment in fundraising infrastructure is no longer confined to donor database programs and research.  The infrastructure component now must contain the ability to invest in promotional materials that involve multi-media and audio-visual resources.  The video, the CD, the DVD, the RSS feed on your website, and so forth.

Fortunately, Philanthropy Solutions, LLC. has the capability you need to get that job done and done less expensively than commercial producers.  We are dedicated to helping nonprofits exclusively get their message to their donors in a wide variety of ways.  We have Internet capability, as well as more traditional audio-visual production methods.  We can integrate approaches to give your organization the most "bang for the buck." 

What's more, we have a base of major gift, capital campaign and planned gift experience that informs our creation and use of multi-media.  That means you don't have to educate us about the nature of the charitable cause.  We've been there for 27 years.  We know how to communicate your message to your donors, and we know why you have to do it that way.  So this makes the whole creative process with Philanthropy Solutions easier as well as less expensive.

There's nobody out there in the marketplace like us.  We have 20 years of experience in multi-media production and 27 years of experience in fundraising, with major and planned gifts as a specialty.  We know communications and we know your donors.  What's more, we know your donors in Michigan, especially.

Why entrust your video project to anybody less experienced? It's as simple as this: If you want to grab your donors' attention, if you want to motivate them in ways that compel them to give to your organization, and if you want to do it at a fraction of the cost of commercial productions done for the auto industry, you can't do any better than to use Philanthropy Solutions, LLC.
For nonprofits we simply are the best. Call us today at 734-484-2166 and get a free hour of consultation to discuss how your can expand your nonprofit's fundraising capability.